CP Extra Public Company Limited, the leader of wholesale business “Makro” and the leader of retail business “Lotus”, aims to operate in accordance with the intention of sustainability by driving through various projects covering all dimensions, including corporate governance, society and environment. Recently, the company signed a memorandum of understanding with the Forest Industry Organization to provide surplus food that can still be eaten, such as vegetables and fruits, to promote the welfare of elephants of the National Elephant Institute under the Royal Patronage and to jointly manage the problem of excess food (Food Waste) by having a management process from upstream to downstream to reduce food loss from both Makro and Lotus branches in Chiang Mai, Lampang and Krabi, totaling more than 10 branches.
CP Extra joins hands with the Forest Industry Organization to deliver surplus food to promote the welfare of Thai elephants, aiming to conserve elephants and the environment for a sustainable world.
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CPAXT and NIA Join Forces, Signing MoU to Boost Staff Innovation Capability for Sustainable Organizational Growth
Bangkok—6 August 2024 – CP AXTRA Public Company Limited (CPAXT) —the operator of “Makro,” a leading wholesaler and “Lotus's,” a leading retailer—has joined forces with The Ministry of Higher Education, Science, Research and Innovation (MHESI) , represented by the National Innovation Agency (Public Organization), or NIA, to drive the enhancement of employee innovation capability. The MoU encompasses several objectives, including designing and developing innovation programs for CPAXT employees, providing guidelines and advice to enhance the competitive advantage of CPAXT's innovations, and creating a network of agile startups and tech companies. This network will serve as a platform for sharing and disseminating knowledge, leading to innovation development and business expansion for sustainable growth. Mr. Shaun Wong, Group Chief Transformation Officer – Makro Wholesale Business, CP AXTRA Public Company Limited, said, “In a rapidly changing world, organizations worldwide must adapt and integrate new technological innovations into their management and operations to drive sustainable growth. Realizing this, CPAXT harnesses innovation and technology to enhance efficiency organization-wide while being committed to social and environmental responsibility. We are moving forward to develop and create 'sustainable innovations' to drive positive changes in our products, services, and business processes. By applying various technological innovations, we aim to create long-term positive impacts on society and the environment, aligning with our mission to conduct business according to CPAXT's 2030 Sustainability Strategies. Our synergy with the National Innovation Agency (Public Organization) will support efforts to create added value to eco-friendly products, promote the production of goods from recycled materials, and strengthen employee capabilities to drive business in response to future changes in the business environment. ” Dr. Krithpaka Boonfueng, Executive Director of the National Innovation Agency (Public Organization), or NIA, stated, “NIA's significant role is to promote the creation of innovations for commercialization by applying knowledge and leveraging networks to develop an innovation ecosystem. Cultivating an innovation mindset among employees is pivotal to building a competent workforce to drive positive change and enable the organization to create outstanding innovations. To achieve this, NIA has collaborated with CP AXTRA Public Company Limited to design and develop innovation programs for CPAXT's employees. These programs aim to equip employees with innovative thinking and skills and engage them in activities that transform innovative ideas into practical applications, enhancing the value of products and services. The collaboration seeks to make a difference, offer new experiences to customers, respond to potential challenges, and meet current customer expectations and trends.” “This collaborative effort will be a key mechanism for driving product creation and advancing innovation and technology processes that benefit people and contribute to the Thai economy and society. It will also help develop Thailand's workforce by enhancing their knowledge and innovation capabilities, leading to increased innovation output nationwide. Furthermore, we will provide consultancy on organizational development and serve as a coordinator for both policy and implementation, resulting in an improved innovation system and corporate culture. NIA sincerely hopes that this collaboration will elevate CPAXT's staff's capability to develop innovations while contributing to the sustainable development of the organization and society.” The MoU signing event featured an exhibition of CPAXT's innovative products, showcasing creativity and product development, including: The potato burger with buns made from fresh potatoes and imported meat without chemical used, makes it healthy, and environmentally friendly. The label-free bottled water highlights an eco-friendly concept by utilizing PET bottles and aluminum labels with laser marking technology instead of ink. It is 100% recyclable, reducing the use of new plastic by approximately 11.6 tons per year. Employee uniforms made from recycled PET bottles: In 2022, the company collected up to 2.4 million PET bottles and recycled them into 120,000 uniforms, reducing greenhouse gas emissions by 73.92 tons of CO2e*. Recycled garbage bags are made from recycled plastic pellets, reducing the need for new plastics. They help decrease greenhouse gas emissions by 652,943 kg CO2e and reduce landfill waste by 35.72 tons**. New early-season jasmine rice is stored at a cool temperature to preserve its quality before being packed in metalized bags. Advanced technology is used to preserve its fragrance, softness, and shiny, fresh appearance throughout the year.
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CP Extra aims to deliver 3 million meals and joins hands with the Office of the Basic Education Commission to provide funds for the “Good Food for Brothers and Sisters” project to support students to access good, nutritious meals.
CP Extra Public Company Limited, the operator of wholesale and retail businesses Makro-Lotus, continues the “Good Food for Brothers and Sisters” project, aiming to support quality and nutritious food ingredients for schools nationwide. Most recently, it provided grants to 100 schools in the North, starting with Chiang Mai and Lamphun provinces, to provide access to good and nutritious meals to over 11,000 students. It also invited the students to join an extracurricular learning activity (School Visit) to promote the creation of real experiences at Makro Chiang Mai (Superhighway) branch. Mrs. Siriporn Dechsingh, Deputy Chief Corporate Communication Officer, CP Extra Public Company Limited, said, “Makro-Lotus operates alongside communities and Thai society, focusing on comprehensive development in all dimensions, including environment, society, and corporate governance (ESG), as well as promoting good health and well-being for Thai youth through various activities that are in line with the organization’s sustainability mission. The “Good Food for Seniors and Younger Children” project has been in operation for the 7th consecutive year, supporting quality ingredients to be used to prepare lunch for students in schools that lack or have limited access to food in all 77 provinces nationwide, totaling more than 1,000 schools with more than 100,000 students, so that youths have access to good, nutritious food according to nutritional principles.” Mr. Somnuk Yoddamnoen, Director of Fresh Food Product Management, CP Extra Public Company Limited, said, “Makro and Lotus have continuously carried out the “Longan Sharing Happiness…Returning Happiness to the Community” activity by supporting longan growers to earn income, helping drive the Thai economy to grow. Makro donates 1 baht from every kilogram of longan sold to support quality raw materials and fresh food for 100 schools in the North to provide nutritious lunches and promote good health for students. In addition, we have organized learning activities outside the classroom to create experiences and provide knowledge to students about purchasing fresh food ingredients and the benefits of consuming all 5 main food groups for good health of the youth, who will be an important force in the future.” Makro-Lotus is ready to move forward with its intention to do business alongside Thai society, emphasizing the role model organization that places importance on conducting business in line with sustainable development. The event was honored by Mr. Saneh Ratchada, Deputy Director of Chiang Mai Primary Educational Service Area Office 1, and executives of CP Extra Public Company Limited, led by Mr. Somnuk Yoddamnoen, Director of Fresh Food Management, executives and branch managers, who joined the event at Makro Chiang Mai (Superhighway) branch.
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Makro-Lotus stands with Thai society, delivering essential items to flood victims in 3 upper northern provinces
Due to the continuous heavy rain in many areas, Makro-Lotus under CP Extra Public Company Limited aims to support Thai society by joining forces to deliver relief bags, drinking water and essential items to flood victims in the 3 upper northern provinces of Nan, Chiang Rai and Phayao. The Makro-Lotus volunteer team has visited Tha Wang Pha District, Nan Province, Wiang Kaen District, Thoeng District, Chiang Rai Province, and Dok Kham Tai District, Pong District, Chiang Kham District, Phayao Province to deliver drinking water, dried food, and essentials to people in the areas affected by the flooding situation. They have also delivered relief bags to support flood relief centers in all 10 districts of Nan Province.
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