Have you ever wondered why some periods sell well and some periods don't?

Is it because it's the beginning or end of the month?

Or is there something wrong with our store?

Let's try doing a checklist.

So that we can find a way to deal with it in a timely manner.

The taste of food is caused by many factors, from changing chefs, changing seasonings, ingredients, or even changing recipes, which are usually not changed unless necessary. Therefore, you must always survey customers’ opinions on whether the taste of the food remains the same or not. Another solution is to create a standard recipe for the restaurant and print it as a manual for people to study. This will solve the problem of changing chefs.

Learn more about maintaining food standards at => https://bit.ly/3xB6pcp

Before each employee can work, they must go through training and learn how to work in each part of the store. During the training, the service may not be continuous. The new person may not be as good as the old person or may be worse than before.

The solution is to manage your employees well, provide ways to motivate them to want to work with your shop, and create a manual of work standards for new employees to study. This will help make training easier and faster.

Learn about employee management at => https://bit.ly/37ZMWY6

Look for any staff members who are too busy to make customers wait for a long time, or if there are any shortcomings in any part of their work, such as slow food delivery, slow table clearing, slow order taking, wrong service, etc. All of these can make customers not want to come back.

Therefore, it is important to balance the number of employees with the work in each department. In addition to balancing the number of jobs, it must also be balanced with the store's budget.

For more information on service volume and number of employees, visit => https://bit.ly/3GSJSdH

Good taste, good service, if there is a good promotion, it will help attract more customers. Even in a shop that has always sold well, there should be a promotion that customers like as well. Because competitors are ready to have a promotion to lure customers away from our shop at any time.

Try organizing seasonal promotions to make customers feel cared for and encourage them to return.

Learn how to design promotions that appeal to customers at => https://bit.ly/3j2HaYZ

Because customers cannot eat the same thing every day, this point seems to be a weakness of single-dish restaurants with specific menus, such as chicken rice, pork leg rice, roast pork rice, etc., which makes customers choose to order from other restaurants, try to develop new menus from what they have, such as roast pork rice, try adding red pork noodles, add a spicy pork rib menu, eat together or order separately, or try to add a new menu to be a little more diverse, it is a good choice for customers.

Learn more about menu design at => https://bit.ly/2V2HQUP

Raising food prices out of necessity, because of rising raw material prices or expenses, is something customers can understand. However, raising prices frequently will make customers feel bad about the restaurant and feel that the restaurant is always pushing the burden to customers.

The solution is to manage the raw materials better, not to let them go to waste, cut out unsold menus to save on unused raw materials, find other raw materials to use instead if available, such as expensive limes, use lime powder mixed with real limes to reduce costs. But if in the end it is necessary to increase the price, then increase it and inform customers of the necessity of this price increase. This shows the utmost effort to fix the price and inform customers in advance when the price will increase.

Learn about managing expensive raw materials at => https://bit.ly/3xlRORL

Competitors can arise at any time. They do not necessarily have to have the same type of food. Even similar foods can steal customers from us. Initially, we must always check out new shops opening near our shop and assess whether they are competitors or not. If there are competitors, do not be alarmed. Continue to check how the competitors' shops are more outstanding than ours and find a way to solve the problem.

This makes it impossible to attract customers from competitors. At this point, we have to rely on sales from existing customers only. We cannot increase the number of new customers and there is a chance that our income will decrease. This is quite difficult because sometimes customers do not tell us directly.

To find out which shop you like, you should try asking customers directly or surveying on social media to see which shops like ours are selling well. Try studying and then use it to improve your shop.

In addition to promotions, advertising is also important for marketing. If you don't post regularly in the media, customers will forget and new target groups won't know about the shop. At the very least, you should post pictures of the menu, pictures of the shop, and news about discount promotions regularly to make the shop look active and encourage customers to want to use the service.

Learn about restaurant marketing at => https://bit.ly/3GQFN9P