To keep regular customers continuously patronizing the restaurant, in this era where there are many new restaurants opening, it may be difficult for entrepreneurs who have opened a restaurant for a long time. With menus that customers may be familiar with, until they feel bored with the same old menus of the restaurant, there is no newness for them to try, causing them to turn to newly opened restaurants. Regular customers may disappear. The chance of them becoming regular customers again may be difficult. But if you think of adding a new menu, there will be a problem of increasing costs, both in terms of the cost of ingredients that must be paid for more, including the ability and capacity to cook may not be enough. The solution is not difficult!

Explore commonly used ingredients

First, survey each menu in your shop to see what ingredients are used. Write a detailed description of each menu, how many ingredients are used, and list them in detail so that you will know which menus in your shop use the same ingredients a lot. Then think of new menus from the same ingredients. This will help reduce the cost of ingredients and also allow you to add new menus to your shop easily and quickly because you do not need to find new ingredients.

Stop selling unprofitable menu items and start creating new ones.

Try to observe which menus are selling less or not at all each day. You will have to give up and stop selling that menu, even if it is a menu that you intend to sell. Because running a restaurant is about following the needs of customers. It is better to give up and eliminate menus that do not sell but help you save money. It also saves manpower and does not have to waste time preparing menus that do not sell. When you eliminate menus that do not need to be sold, you will have enough budget to think of new menus for your restaurant. Try to observe what kind of food your customers like to eat or try to think of popular menus to add to your restaurant instead.

Special menu release

Most customers' behavior is to pay attention to the special menu displayed in front of the store because sometimes customers often can't think of what to eat in this store. Having a special menu displayed in front of the store will help attract customers to come into the store. It can be a menu that is sold only for a certain period of time or only during important festivals and the menu is changed continuously according to the appropriateness of that festival. This will help the menu in the store to be more diverse. And if you want to launch a new menu that does not use the same ingredients, this method will help you use new ingredients only for a certain period of time. If you have the opportunity, try asking for information from customers to know their needs and develop it into a new menu.

Make a promotion with the restaurant's popular menu items.

I believe that every restaurant must have a signature menu that makes customers want to come and eat often. But as time goes by, your signature menu may become boring for regular customers. Therefore, doing promotions for the original menu in the restaurant is a way to create a new experience for customers. You may arrange it as a set menu, paired with a new menu that you want to recommend, or make it a weekly promotion, selling at a special price, which will help the old menu still be great.